(5 stars) • 13 reviews
26 students
11 lessons
This course explores how to harness messaging platforms to increase sales, build customer relationships, and deliver services more efficiently in modern marketing.
Curriculum
Discover how messaging platforms have transformed the way businesses communicate with customers.
Dive into the most widely used platforms and learn their unique strengths in marketing.
Explore the role of SMS and alternative messaging tools in modern campaigns.
Understand how conversations are directly driving sales and customer decisions.
Learn to use messaging channels as powerful sales tools for driving direct revenue.
Get introduced to automated chat solutions and how they can serve users around the clock.
Find out what it takes to design and build your own messaging-related app or integration.
Learn how to responsibly gather, organize, and use customer contact information through messaging.
Tips and techniques for nurturing long-term customer trust and increasing conversions.
See how messaging can be used for internal communication, service delivery, and team coordination.
Final wrap-up and actionable takeaways for putting your messaging strategy into motion.
This course transformed our students life.
Very actionable content, I started using some strategies on day one!
Alessandro Romano
E-commerce Manager
Great insights into how messaging can be used internally and externally.
Li Wei
Customer Experience Lead
Loved the practical advice, especially the chatbot section. Super useful!
Nora Jansen
Freelance Copywriter